It’s safe to say obesity is a problem. Over 2 out of 3 people in the US are overweight and over 1 in 3 is obese. Even with help, most people don’t lose more than a few percent bodyweight after years of dieting and the majority of people gain back most of the weight they lost (yo-yo effect).
My clients routinely lose this amount of fat in a matter of weeks. Moreover, they achieve not only large, but also lasting body composition change.
I mainly coach bodybuilders, and bodybuilders are not very well-liked. I understand why: in the media all you see is unnaturally muscular, tanned men and women lined up in what seems to be some sort of muscle worship fetish. Yet in spite of their poor reputation, this stigmatized subculture does know the cure to obesity.
Basically, bodybuilders achieve what everyone on a diet wants: to lose fat, not muscle. That’s why I essentially treat all my clients that want to lose fat like I would treat a bodybuilder. Bodybuilding is just the more successful version of “dieting”.
But who am I kidding? You already know how to lose fat, right? Who cares about bodybuilders? Everyone knows: “Eat less, move more.” Dead wrong. This piece of advice is single handedly responsible for more failed diets than McDonald’s. Here’s why.
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